The marketing imagination/ (Record no. 885)
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000 -LEADER | |
---|---|
fixed length control field | 00488nam a2200169 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 111209s a 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0029188407 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Modifying agency | KIU Kampala Campus |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .L482 1983 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Levitt, Theodore. |
9 (RLIN) | 2620 |
245 10 - TITLE STATEMENT | |
Title | The marketing imagination/ |
Statement of responsibility, etc | Theodore Levitt. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York: |
Name of publisher, distributor, etc | The Free Press, |
Date of publication, distribution, etc | c1983. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xv, 203p. : |
Other physical details | ill. ; |
Dimensions | 25cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes index. |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
9 (RLIN) | 64 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Item type | Books |
Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Koha item type | Public note |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Postgraduate Library | 18/12/2012 | 85883 | HF5415 .L482 1983 | IBML14012432 | 18/12/2012 | 001 | Books | Material is available in hard copy |