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Basic marketing: a global-managerial approach/ William D. Perreault, Jr., E. Jerome McCarthy .

By: Perreault, William D Contributor(s): McCarthy, E. Jerome Material type: Text

TextSeries: McGraw-Hill/Irwin series in MarketingPublication details: Boston : McGraw-Hill/Irwin, c2005. Edition: 15th edDescription: xli, 792p. : ill. ; 29cmISBN: 007252531Subject(s): Marketing | ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .M369 2005

Item type:

Books

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Holdings
Current library	Call number	Copy number	Status	Notes	Barcode
The Iddi Basajjabalaba Memorial Library Reserved Books Section	HF5415.13 .M369 2005 (Browse shelf(Opens below))	001	Available	Material is available in hard copy	IBML14012624
The Iddi Basajjabalaba Memorial Library Open Shelves	HF5415.13 .M369 2005 (Browse shelf(Opens below))	002	Available	Material is available in hard copy	2017-165642746960902
The Iddi Basajjabalaba Memorial Library Open Shelves	HF5415.13 .M369 2005 (Browse shelf(Opens below))	003	Available	Material is availablble in hard copy	2017-165642746960903

Includes bibliographical references and index.

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