Marketing management: knowledge and skills / J.Paul Peter, James H. Donnelly, Jr.
Material type: TextPublication details: Boston : McGraw-Hill/Irwin, c2009. Edition: 9th edDescription: xvii, 782p. : ill.(col.), : 27cmISBN: 9780073381138; 007338116Subject(s): Marketing . -- Management | Marketing . -- Management . -- Case studiesDDC classification: 658.8 LOC classification: HF5415.13 | .P387 2009Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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The Iddi Basajjabalaba Memorial Library Reserved Books Section | HF5415.13 .P387 2009 (Browse shelf(Opens below)) | 001 | Available | Material is available in hard copy | 2017-165642457 | |
The Iddi Basajjabalaba Memorial Library Reserved Books Section | HF5415.13 .P387 2009 (Browse shelf(Opens below)) | 002 | Available | Material is available in hard copy | 2017-165642458 |
Includes bibliography(P.755-761) and index.
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