Managing services marketing : John E.G Bateson . text and readings /

By: Bateson, John E.G Material type: Text

TextPublication details: New York: Dryden, c1992. Edition: 2nd edDescription: xiv,594p. : ill.; 25cmISBN: 0030541646Subject(s): Service industries -- Marketing-ManagementDDC classification: 658.8 LOC classification: HD9980.5 | .B38 1991

Item type:

Books

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Current library	Call number	Copy number	Status	Notes	Date due	Barcode
The Iddi Basajjabalaba Memorial Library Postgraduate open shelves	HD9980.5 .B38 1991 (Browse shelf(Opens below))	001	Available	Material is available in hard copy.		IBML12051720

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.