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Advertising management/ Rajeev Batra,John G.Myers, David A.Aaker .

By: Batra,Rajeev Contributor(s): Myers,John G | Aarker,David Material type: Text

TextPublication details: Delhi: Pearson Education, c1996. Edition: 5th edDescription: xiii,754p . : ill.; 24cmISBN: 8178087359Subject(s): Advertising managementLOC classification: HF5823 | .A13 1996

Item type:

Books

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Holdings
Current library	Call number	Copy number	Status	Notes	Date due	Barcode
The Iddi Basajjabalaba Memorial Library Postgraduate Library	HF582. A13 1996 (Browse shelf(Opens below))	001	Available	Material is available in hard copy		2017-165642746977256
The Iddi Basajjabalaba Memorial Library Postgraduate Library	HF582. A13 1996 (Browse shelf(Opens below))	002	Available	Material is available in hard copy		IBML14010039

Includes index

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