TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kanuk, Leslie Lazar.
AU  - Wisenblit, Joseph.
TI  - Consumer behavior
SN  - 0137006705
AV  - HF5415.32 .S35 2010
PY  - 2010///
CY  - Upper Saddle River, N.J.
PB  - Pearson Education/Prentice Hall
KW  - Consumer behavior
KW  - Motivation research ( Marketing)
N1  - Includes bibliographical references and indexes
ER  -