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1. Books
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Marketing management : text and cases / Thomas V. Bonoma, Thomas J. Kosnik. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1990
Availability: Items available for loan: The Iddi Basajjabalaba Memorial Library (1)Call number: HF5415 .B598 1990.
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2. Books
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Marketing management : text and cases / John A. Quelch, Robert J. Dolan, Thomas J. Kosnik. by Series: The Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1993
Availability: Items available for loan: The Iddi Basajjabalaba Memorial Library (2)Call number: HF5415.13 .Q45 1993, ...
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