Executing your business transformation : how to engage sweeping change without killing yourself or your business / Mark I. Morgan ... [et al.].

Includes index.

Once upon a time in transformation : profiles of selected companies in transformation -- What got you here may kill you there : letting go of legacy success in order to prosper in the future -- Yesterday's leadership skills may prevent tomorrow's success : aligning leadership with transformation -- There is no strategy if nobody knows what to do : translating strategy into action moving forward -- Transforming strategy requires more than expensive software : how to keep from being a fool with a tool -- Transform human resources into a strategic advantage : how to engage HR at a strategic level -- Your customers are always right, except when they aren't : doing what is right for customers even when it is not what they asked for -- Don't let analysts run your business : pleasing the street is not always what it's cracked up to be -- Merger is not a four-letter word : how to reduce the risk of value loss in merging companies -- Who melted my cheese? : how to deal with the mixture of two different recipes for success -- Spin is overrated for creating value : replacing rhetoric with real communication -- Consultants are not an excuse for not knowing your business : how to engage professional services for maximum return -- Conclusion : next steps in creating better models and methods to transform organizations.