Effective communications and advertising for financial institutions / Thomas J. Burns.
Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1986. Description: xvi, 299 p. : ill. ; 25 cmISBN: 0835915565Subject(s): Bank marketing | Banks and banking -- Public relations | Advertising -- Banks and banking | Communication in personnel managementDDC classification: 659.1/93321 LOC classification: HG1616.M3 | B87 1986Current library | Call number | Status | Date due | Barcode |
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The Iddi Basajjabalaba Memorial Library Open Shelves | HG1616.M3 B87 1986 (Browse shelf(Opens below)) | Available | 50498 |
"A Reston book."
Includes index.
Bibliography: p. 289-290.
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