Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.
Material type: TextPublication details: Belmont, CA : Wadsworth, c2001. Edition: 7th edDescription: xiv, 312 p. : ill. ; 26cmISBN: 053455783XSubject(s): Advertising copy | Advertising layout and typographyDDC classification: 659.13/2 LOC classification: HF5825 | .J46 2001Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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The Iddi Basajjabalaba Memorial Library Open Shelves | HF5825 .J46 2001 (Browse shelf(Opens below)) | 001 | Available | Material is aviable in hard copy | 2017-165642746953515 |
Includes bibliographical references (p. 295-299) and index.
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