Strategic marketing problems: cases and comments / Roger A. Kerin, Robert A. Peterson .

By: Kerin, Roger A Contributor(s): Peterson, Robert Allan Material type: Text

TextPublication details: Upper Saddle River : Prentice-Hall, c2001. Edition: 9th edDescription: xiii, 80p. : ill. ; 28cmISBN: 0130276618Subject(s): Marketing -- Decision making -- Case studies | Marketing -- Decision making -- Case studiesDDC classification: P.658.8 LOC classification: HF5415.135 | .K47 2000

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Holdings
Current library	Call number	Copy number	Status	Notes	Date due	Barcode
The Iddi Basajjabalaba Memorial Library Open Shelves	HF5415.I35.K47 2001 (Browse shelf(Opens below))	001	Available	Material is available in hard copy		IBML11092070

Includes bibliographical references and indexes.

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