New products management / C. Merle Crawford.
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1997. Edition: 5th edDescription: xxix, 508 p. : ill. ; 25 cmISBN: 0256187789Subject(s): New products -- ManagementDDC classification: 658.5/75 LOC classification: HF5415.153 | .C72 1997Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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The Iddi Basajjabalaba Memorial Library Open Shelves | HF5415.153 .C72 1997 (Browse shelf(Opens below)) | 001 | Available | Material is available in hard copy | 2017-165642746961047 |
Includes bibliographical references (p. 453-455) and index.
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