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Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.

By: Contributor(s): Material type: TextTextPublication details: Belmont, CA : Wadsworth, c2001.Edition: 7th edDescription: xiv, 312 p. : ill. ; 26cmISBN:
  • 053455783X
Subject(s): DDC classification:
  • 659.13/2 21
LOC classification:
  • HF5825 .J46 2001
Item type: Books
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Current library Call number Copy number Status Notes Barcode
The Iddi Basajjabalaba Memorial Library Open Shelves HF5825 .J46 2001 (Browse shelf(Opens below)) 001 Available Material is aviable in hard copy 2017-165642746953515

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HF5823 .W467 2011 Which ad pulled best?: HF5823 .W467 2011 Which ad pulled best?: HF5825 .B66 1997 Fundamentals of copy & layout / HF5825 .J46 2001 Creative strategy in advertising / HF5826.5 ,B2323 1989 Advertising media source book / HF5826.5 .S57 1982 Advertising media planning / HF5828.4 .L37 1986 Getting into advertising/

Includes bibliographical references (p. 295-299) and index.

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