TY  - BOOK
AU  - Merrill,John Calhoum
AU  - Lee,John,1931-
AU  - Friedlander, Edward Jay
TI  - Modern mass media
SN  - 0673990257
AV  - P90 .M453 1994
U1  - 302.23  22nd ed.
PY  - 1994///
CY  - N.Y.
PB  - Harper Collins College
KW  - Mass media
N1  - Includes bibliographical references and index
ER  -