TY  - BOOK
AU  - Eastman,Susan Tyler
AU  - Head,Sydney W.
AU  - Klein, Lewis, 1927-
TI  - Broadcast/cable programming: strategies and practices
SN  - 053409354X
AV  - PN1992.55 .E18 1989
U1  - 791.44  22nd ed.
PY  - 1989///
CY  - Belmont
PB  - Wadsworth
KW  - Television programs
KW  - Planning
KW  - Radio programs-Planning
N1  - Includes bibliographical references and index
ER  -