TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary marketing
SN  - 00351723
AV  - HF5415 .B53 2002
U1  -  658.8  22nd ed.
PY  - 2002///
CY  - Toronto
PB  - South Boston
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -