Marketing management : (Record no. 20782)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00812pam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1980280 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170914110810.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 890621s1990 ilua 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 89015459 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256079927 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | KIU Kampala Campus |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .B598 1990 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 20 |
| Item number | BON |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bonoma, Thomas V. |
| 9 (RLIN) | 17050 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | text and cases / |
| Statement of responsibility, etc | Thomas V. Bonoma, Thomas J. Kosnik. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood, IL : |
| Name of publisher, distributor, etc | Irwin, |
| Date of publication, distribution, etc | c1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 930 p. : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing . |
| Geographic subdivision | United States . |
| General subdivision | Management . |
| -- | Case studies. |
| 9 (RLIN) | 17051 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kosnik, Thomas J. |
| 9 (RLIN) | 17052 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Open Shelves | 07/04/2017 | 47793 | HF5415 .B598 1990 | 2017-165642746959616 | 07/04/2017 | 001 | Books | Material is available in hard copy |