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Advertising: principles and practice/ Sandra E. Moriarty, Nancy Mitchell, William Wells.

by Moriarty, Sandra E | Wells, William, 1926- | Mitchell, Nancy, 1950-.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J.: Pearson/Prentice Hall, c2009Availability: Items available for loan: The Iddi Basajjabalaba Memorial Library (3)Call number: HF5823 .W455 2009, ...
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Advertising and integrated brand promotion, 5e / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik.

by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J.

Edition: 5th Ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2009Other title: Advertising & integrated brand promotion.Availability: Items available for loan: The Iddi Basajjabalaba Memorial Library (2)Call number: HF5821 .O34 2009, ...
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A | Belch, George E. (George Edward), 1951-. Introduction to advertising and promotion.

Series: Irwin/McGraw-Hill series in marketingEdition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass : Irwin/McGraw-Hill, c2009Availability: Items available for loan: The Iddi Basajjabalaba Memorial Library (2)Call number: HF5823 .B387 2009, ...
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