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Advertising: principles and practice/ Sandra E. Moriarty, Nancy Mitchell, William Wells.

By: Moriarty, Sandra EContributor(s): Wells, William, 1926- | Mitchell, Nancy, 1950-Material type: TextTextPublication details: Upper Saddle River, N.J.: Pearson/Prentice Hall, c2009. Edition: 8th edDescription: xlvi, 640p. : ill. (some col.) ; 29cmISBN: 9780132224154; 0132224151Subject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5823 | .W455 2009
Item type: Books
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Current library Call number Copy number Status Notes Date due Barcode
The Iddi Basajjabalaba Memorial Library
Reserved Books Section
HF5823 .W455 2009 (Browse shelf(Opens below)) 001 Available Material available in hard copy. IBML14026265
The Iddi Basajjabalaba Memorial Library
Reserved Books Section
HF5823 .W455 2009 (Browse shelf(Opens below)) 002 Available Material available in hard copy. IBML14026266
The Iddi Basajjabalaba Memorial Library
Reserved Books Section
HF5823 .W455 2009 (Browse shelf(Opens below)) 003 Available Material available in hard copy. IBML14026267

Includes bibliographical references (p.615-624) and index.

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