Marketing research : (Record no. 998)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00739nam a2200205 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110118s a 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 047000357x |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Modifying agency | KIU Kampala Campus |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 |
| Item number | .M382 2002 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel, Carl D. |
| 9 (RLIN) | 67 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | The impact of the internet / |
| Statement of responsibility, etc | Carl D. McDaniel Jr , Roger Gates. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | United States : |
| Name of publisher, distributor, etc | South-Western/Thompson , |
| Date of publication, distribution, etc | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 682p. : |
| Other physical details | ill. (col.) ; |
| Dimensions | 27cm. |
| 500 ## - GENERAL NOTE | |
| General note | Rev.ed.of Contemporary marketing research,4th ed.c1999. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Research. |
| 9 (RLIN) | 2174 |
| 700 00 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gates, Roger H., 1942- |
| 9 (RLIN) | 2711 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Postgraduate open shelves | 18/12/2012 | 50215 | HF 5415.2 .M382 2001 | IBML14012533 | 18/12/2012 | 001 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Postgraduate open shelves | 25/01/2014 | 49954 | HF 5415.2 .M382 2001 | IBML14012535 | 25/01/2014 | 002 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Open Shelves | 21/04/2017 | 50214 | HF 5415.2 .M382 2002 | 2017-165642746960787 | 21/04/2017 | 003 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Open Shelves | 21/04/2017 | 49957 | HF 5415.2 .M382 2002 | 2017-165642746960788 | 21/04/2017 | 004 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Open Shelves | 21/04/2017 | 49953 | HF 5415.2 .M382 2002 | 2017-165642746960789 | 21/04/2017 | 005 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Open Shelves | 21/04/2017 | 49955 | HF 5415.2 .M382 2002 | 2017-165642746960790 | 21/04/2017 | 006 | Books | Material is available in hard copy | |||
| The Iddi Basajjabalaba Memorial Library | The Iddi Basajjabalaba Memorial Library | Postgraduate open shelves | 04/05/2017 | 49956 | HF 5415.2 .M382 2002 | 2017-165642746961209 | 04/05/2017 | 007 | Books | Material is available in hard copy |