Image from Google Jackets

Essentials of marketing: a marketing strategy planning approach/ William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.

By: Contributor(s): Material type: TextTextPublication details: NewYork: McGraw-Hill, c2012.Edition: 13th edDescription: xl, 640p. + various pages : ill. (some col.) ; 28 cmISBN:
  • 9780078028885
  • 0078028884
Subject(s): LOC classification:
  • HF5415 .M378 2012
Item type: Books
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Current library Call number Copy number Status Notes Barcode
The Iddi Basajjabalaba Memorial Library Reserved Books Section HF5415 .M378 2012 (Browse shelf(Opens below)) 001 Available Material is available in hard copy 2017-1656424955
The Iddi Basajjabalaba Memorial Library Reserved Books Section HF5415 .M378 2012 (Browse shelf(Opens below)) 002 Available Material is available in hard copy 2017-1656424956

Includes index.

There are no comments on this title.

to post a comment.
Share
©2019. Iddi Basajjabalaba Memorial Library. P.O Box 20000 Kansanga, Kampala, Uganda. Email: ibmlsadmin@kiu.ac.ug: Website: http://library.kiu.ac.ug All rights reserved.