Marketing research essentials / Carl McDaniel and Roger Gates .
Material type:
TextPublication details: N.J.: John Wiley & Sons, c2004.Edition: 4th edDescription: xxv,420p.: ill.; 26cm + 1CD- Rom (3/4 in.)ISBN: - 0471448451
- 658.83 22nd ed. MACD
- HF5415.2 .M3825 2004
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| Current library | Call number | Copy number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|
| The Iddi Basajjabalaba Memorial Library Open Shelves | HF5415.2 .M3825 2004 (Browse shelf(Opens below)) | 001 | Available | Material is available in hard copy. | IBML11081074 | |
| The Iddi Basajjabalaba Memorial Library Postgraduate open shelves | HF5415.2 .M3825 2004 (Browse shelf(Opens below)) | 002 | Available | Material is available in hard copy | IBML11081075 |
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| HF 5415.2 .M382 2002 Marketing research : | HF 5415.2 .M382 2002 Marketing research : | HF 5415.2 .M382 2002 Marketing research : | HF5415.2 .M3825 2004 Marketing research essentials / | HF5415.2.Z54 1991 Exploring marketing research / | HF5415.2 .Z54 1997 Exploring marketing research/ | HF5415.3 .K3 1973 Perspectives in consumer behavior / |
Includes index
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